Archive for November, 2010
How’d she do that? – The making of the “Get Out of the Trees” video for AT&T’s “Simplify Your Life” campaign.
We here at Zooppa are constantly impressed by the ingenuity of our creative community. Often submissions make us scratch our heads (in a good way) as we contemplate the “magic” behind the video. Recently, we were lucky enough to get a peek behind the creative curtain thanks to a blog post shared by Zoopper, Jody [...]
Using Consumer Generated Media as a Brand’s Advertising Vehicle
Here’s a video of a presentation that former client TMZ and Zooppa gave at WOMMA’s 2010 “Next and Best Practices” Summit that we attended in Las Vegas this past week. Apologies for the shaky camera in the beginning – it doesn’t last throughout.
Let’s Give Them Something to Talk About: Zooppa presents at the WOMMA Summit in Las Vegas
What happens in Vegas, DOESN’T stay there. Not anymore. What happens in Vegas gets tweeted, uploaded, forwarded and shared. What happens in Vegas can be found on Flickr, YouTube, Facebook and your best friend’s blog. This week, what’s happening in Vegas is The WOMMA Summit.
We all want to be liked. Sometimes it’s hard to tell who really “Likes” you. Other times it’s really easy. During the “Simplify Your Life” contest, using the Facebook Graph tool, anyone can check which video is the most popular. The first thousand votes will appear as “Likes” on the video page. If your popularity [...]
Zooppa Represented at the Internet Summit
If you find yourself in Raleigh this week, consider attending the 3rd Annual Internet Summit. Among an impressive list of speakers is Arik Abel, Strategic Advisor for Zooppa and Director of Content Strategy at the Emerging Media Research. Arik will be hosting a session entitled “Crowdsourcing Online Video“ from 5:20 to 6:30 on Wednesday afternoon. The [...]
It’s Go Time…literally: The Samsung Galaxy Tab Competition ends this Friday
Deadlines are our friends. In the spirit of friendship, your pals here at Zooppa would like to remind everyone that the deadline for submissions to the Samsung Galaxy Tablet is fast approaching. We are impressed by the entries we have already received and look forward to being awed by forthcoming submissions. As you put the [...]
Need a Production Crew to Create a Video? Try Spidvid
Exciting Zooppa commercial competition, check. BIG idea, check. Director, videographer, actress, gaffer, best boy, voiceover, animator, editor….wait. If the only thing standing between you and the creative execution of your big idea is a crew and some cheap talent, you might want to click on over to Spidvid and consider using the power of crowdsourcing (there’s that [...]
Visit the Galaxy – Galaxy Tab in Stores Now
As if the promise of bragging rights and a sweet prize were not enough inspiration, this week’s eagerly anticipated release of the Samsung Galaxy Tablet should get you fired up to cook up a creative submission for the “It’s Go Time!” competition. You can now try out this amazing computer yourself – in T-Mobile and [...]
Zooppa Community Manager Speaking at Adobe 11/16
To our friends in Seattle: We invite you to come hear US Community Manager Josh Barnes speak at an upcoming event sponsored by the American Society of Picture Professionals (ASPP) and American Photographic Artists (APA). Josh will be part of a panel sharing tips and case studies for an discusion entitled “Making Social Media Work [...]
How to Convert Concepts to Great Design (pt. 2)
Building off of last week’s post, here are two more tips for translating your brilliant ideas into dazzling print designs. 4. Layout So you have all your various elements (pictures, text, etc) developed, and now your design is at the point where you need to combine everything together in an interesting way. One essential tool [...]









