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An ode to mascots…and why we need one.

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Let’s try an exercise. Clear everything from your mind. Now tell me, what is the first thing that comes into your mind when the word Frosted Flakes appear? What about Geico? Pillsbury? How about Reddit? I’m pretty sure you imagined Tony the Tiger, the Geico Gecko, The Pillsbury Doughboy, and the Reddit Alien.

This is why Zooppa is asking YOU to create it’s newest mascot! As humans, our brains are wired to connect cute, appealing, witty and cuddly things with the brands we love. Is there any science to back up this claim? Read the first paragraph over again please.

I may not know what Aflac does, but at least I know the Aflac duck is adorable…and annoying. But that’s not the point.

We know how much you Zooppsters love us. Would you rather buy products…let’s say a screwdriver, with just our logo on it? Or would you rather get one with a ridiculously awesome creature, or thing, doing something awesome on that screwdriver? I’ll take that as a yes.

Zooppa needs that branding to take our services to the next level. This is a pretty simple contest too! Just follow this link and “scoot scoot”*, you could win $500 dollars!

*Mascot does not have to say the phrase “scoot scoot”. On second thought, please do NOT use the phrase “scoot scoot”.*

Meme E

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