Love Horror?


Boo. It’s October and all the jack-o-laterns and fake spider webs are making their way out of the storage bins and back onto your front porch. It’s also the season to binge watch as many horror movies as you possibly… Continue Reading


Virtual Reality: Future of filmmaking?


Is Virtual Reality (VR) the future of all filmmaking or a gimmick that fans will ultimately give a thumbs down? VR took the world by storm, but hasn’t made any new or significant strides. The technology is still under development and… Continue Reading


Key Lessons learned from the Emmys 2016


Variety TV critics Maureen Ryan and Sonia Saraiya broke down the 68th annual Emmys and here are a couple of key takeaways. The first biggest takeaway? Diversity works. “The roster of Emmy winners reflects an amazing array of perspectives and realities,”… Continue Reading


Getting consumers to love your advertising


The advertising industry continues to thrive, however it leaves consumers feeling slightly annoyed at the overplayed and constant ads popping up wherever they go. Your target audience now has the ability to opt out of advertisements and have complete control… Continue Reading


Why you need video advertising


Video content has become increasingly prevalent in our everyday lives. Did you know that, according to Syndacast, 74% of all internet traffic will be video by 2017? Video itself is shared more than any other kind of content, and YouTube… Continue Reading


Hamilton to Boost the Tony Awards


Hamilton has thrown Broadway into the spotlight this past year and it is predicted to win all the awards this year at the Tony Awards. Not only will this create an enormous amount of interest for those tuning in to the 2016… Continue Reading


Los Angeles Film Festival opens today!


Los Angeles is a notoriously difficult spot to host a film festival and it’s on the move again this year. But LA Film Festival director, Stephanie Allain, doesn’t want you to be confused. The festival director has run the event… Continue Reading


Could Hulu win Live TV?


Hulu CEO has confirmed that the company is developing a cable-like online TV package for new areas like sports, news, and other live events. Since that announcement, analysts are seeing a huge game-changer within the industry, with Credit Suisse actually… Continue Reading


What isn’t an Ad anymore?

Southern Arkansas University flickr

Ads Evolved Into new Forms as Media Landscape Shifts Senior vice president for media strategies at the CW television network, Caty Burgess, said: “Is the question, ‘What is an ad?’ or ‘What isn’t an ad?’” A traditional advertisement back in the… Continue Reading