Zooppa

Today’s consumers are exposed to a whirlwind of marketing campaigns – via the Internet, social media channels and e-mail, not to mention all of the advertising mediums that don’t fit neatly onto a computer or mobile phone. With each campaign, a company is working to further define its brand and differentiate itself from the competition. [...]

A wise woman once said to me during a time of great distress for her, “if you don’t laugh, then you’re just going to cry.” Perhaps the stress in someone’s life and the amount of laughter they need are inversely proportional – the harder life gets, the harder you need to laugh. Laughter certainly doesn’t [...]