Tag Archives: User-Generated Advertising

Russell Wiley Is Out to Lunch for Sale on Amazon

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You've probably seen the winning submissions for the contest to promote Richard Hine's debut novel Russell Wiley is Out to Lunch, but - if you haven't already - head over to Amazon to learn about the book itself.  The edgy but uplifting satire reflects on the challenges of print in the digital age by detailing the personal and professional tribulations of a media executive. On Friday, Amazon's KindlePost blog featured Russell Wiley is Out to Lunch, claiming Read more [...]

AT&T Simplify Your Life Up and Running…But Not on Zooppa!

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AT&T site. This is the first "White Label" competition for Zooppa. Since the competition can be found in the Zooppa Competitions Page, but lives within the AT&T site, it gives AT&T the opportunity to engage the Zooppa community as well as their own community. The AT&T Simplify Your Life video contest will be familiar to Zoopers, because the architecture of the AT&T site is powered by Zooppa. The contest works just like a regular Zooppa contest - with a brief Read more [...]

Eat, Drink & Be Covered Winners Announced

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The winners are in for the Pepto-Bismol competition! It was a really successful competition, and we all had a lot of fun with it! The tagline behind the campaign was "Eat, Drink & Be Covered", and everyone took that and got really creative! The Pepto-Bismol Team said, "There was some tremendous work submitted for the Pepto-Bismol contest. After watching all of the videos (one of the more fun days we have had in a long time), there were a couple that really stood Read more [...]

Inspirational Reading for Advertising Lovers

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Hello borderline unhealthy, obsessed with advertising, creative geniuses. AKA: ZOOPERS! I know exactly how you feel. Because I am one of you. Maybe your looking to land your dream job at a big agency or design firm. Or maybe you are still in school and just trying to get some work to add to your book. Or maybe you already had your dream job at a big agency, and now your retired. No matter what stage of these you're at right now, we all have something in common. A little Read more [...]

Congratulations e.Leaven Winners!

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Thanks to all of you who helped make the eleaven competition a great success! We are really excited about all of the amazing work that the Creative Community submitted, and now we get to announce the winners. Congrats! Video Awards e.Leaven Video Award - $1500 "e.Leaven Food Company" by Adimo Zooppa Video Award - $500 "e.Leaven: A Food Company Story" by MEDesign 1st Prize - $400 "Cooking for Someone Special" by SeaNanners 2nd Prize - $150 "e.Leaven: Read more [...]

Take Our Survey, Help Us Make Zooppa Better, Maybe Win $250

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Zooppa is working to grow and develop our site in a major way. We want these changes to reflect You, our creative community. The best way you can help us help you is to fill out our brief, three-minute survey. The survey questions are designed to tell us how you use Zooppa, what you like best about us, and maybe some things you would change or add to the site. We want you to feel like you are getting everything you want to out of your Zooppa experience. Plus, Read more [...]

I Love Internet Winners Coming Soon

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Greetings Zooppa Community! A big thanks to everyone who participated in the I Love Internet Competition hosted by Wired Magazine and Telecom Italia. We are, yet again, blown away by the creative work that all of you contributed. I know you are all waiting with bated breath for the winners to be announced. Do not despair, we will be posting the winners soon. In the meantime, check out some of the amazing video ads from this competition. Thanks for reading Read more [...]

I Love Internet on Wired Italia’s Blog

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As you must know by know, Zooppa’s latest international competition, I Love Internet, is co-sponsored by Telecom Italia and Wired Italia, the Italian edition of the much loved journal of technology and culture. Riccardo Luna, Wired Italia’s director and one of the main forces behind the I Love Internet campaign recently announced the beginning of the competition with a post on Wired Italia’s blog. Mr. Luna offers some great insight into the origins of the Read more [...]

Clay Shirky on TED

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While not precisely about user-generated advertising, this video of NYU professor Clay Shirky's recent talk at TED@state is essential viewing for anyone interested (as we assume you all are) in how the social media boom is changing the world. Titled "How cellphones, Twitter, Facebook can make history," Shirky's talk addresses, "... how Facebook, Twitter and TXTs help citizens in repressive regimes to report on real news, bypassing censors (however briefly). The Read more [...]

Zooppa in the Spotlight

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Just wanted to share some sweet press we got today on brand-e.biz. The article, written by Hugh Jordan and titled "The Community Way to Ad Creativity", is a pretty good summation of where Zooppa comes from, where we're headed, and what we do. Anyhow... It's a super nice article, and we thought you all might like to see it, you know, seeing as how it's your awesome work that makes Zooppa worth writing about in the first place. You should check out the rest of Read more [...]