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Evolution in 2 Minutes, The Video Contest

I was looking at popular magazine sites for a contest that was similar to The Week 10th Anniversary video contest and I came across an interesting contest from Discover magazine. This is the magazine I always pick up when I’m getting on a plane. Every…single…time. I don’t know why I don’t just subscribe to it. Continue Reading

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Zooppa Profiled in TheStreet.com

TheStreet.com, a leading digital financial media company, recently profiled user-generated content’s role in the advertising industry and its opportunistic future ahead.  Check out the article here, which includes an interview with Zooppa’s CEO, Wil Merritt.      

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Content is NOT King and More Tips on Making a Great Video

Although a Q&A session is a project we’re seriously considering, we wanted to start steering you in a general direction. Because all contest briefs are different, we tend to want to critique on a case by case basis however there are some general rules that I’ve gathered from the web and my own personal experience that should benefit you. Continue Reading