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Facebook Sneaks Up On Snapchat…Again

When Snapchat had it’s IPO in March of this year, Evan Spiegel was hopeful about the company’s direction. Instead of worrying about the platform’s growth, he wanted to “inspire creation because [they knew] a derivative of that is growth.” The company… Continue Reading

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Snapchat Spectacles 😎

Snapchat: it’s the yellow app that Instagram and Facebook keeps copying. So they decided to create something brand new: Snapchat Spectacles. Snapchat is all about staying connected in the real world; everything is in real-time. But don’t you hate it… Continue Reading

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Our Favorite (Story) Ads of 2017

It’s no secret that stories have become an increasingly dominant force for advertisers. Gone are the days of product hawking with models and flashy logos a la 80s The Price Is Right. It’s swiftly been replaced by a tangled web of… Continue Reading

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YouTube and the Struggle for Clean Content

YouTube has another crisis on its hands. The past year has been a firestorm of content complaints: first, racist videos from top creators like PewdiePie force video censorship for ad compliance. Not long after, brands clamored for more responsibility and transparency… Continue Reading