The Tony Awards just wrapped up, and here is the final list of winners, ICYMI. Best Play Oslo A Doll’s House, Part 2 Indecent Sweat Best Musical Dear Evan Hanson Come From Away Groundhog Day: The Musical Natasha, Pierre &… Continue Reading
Twitter recently announced its latest development with Live Nation to stream concerts. The exclusive deal between Live Nation and Twitter started with Zac Brown’s concert on May 13. The second concert started streaming May 30th at 8:00 PM with the songwriting… Continue Reading
Nobody likes the pre-roll ads that appear before a video or website that they actually want to go to. In a study from eConsultancy, over 94% of pre-roll ads are skipped. According to Tom Alexander, CEO of PK4 Media, these are… Continue Reading
Apple dedicates 62% of its total broadcast budget of $12.6M towards seven of their new ads. Apple launched their most recent commercial, “Barbers” as part of their “Practically Magic” campaign that shows off the portrait mode on the iPhone 7… Continue Reading
Skittles has a reputation for their off-kilter ads. The most recent Mother’s day ad by Skittles was pulled off of YouTube for taking it a little too far. The ad shows a mother and son who are still attached by… Continue Reading
McDonald’s recently released an ad in the UK about a boy and his dead father. McDonald’s has already apologized for releasing this recent ad. It starts off with a young boy who seems to have no memory of his father.… Continue Reading
Long time body-positive brand Dove screws up everything with their latest campaign. Dove has been known as the beauty brand to challenge stereotypical images in the industry and they’ve been very successful generating positive buzz in the past. So when… Continue Reading
Mother’s day is around the corner. These companies know what they’re doing. Kraft Macaroni & Cheese – Swear Like a Mother For Mother’s day, Kraft teamed up with Melissa Mohr, author of Holy Sh*t: A Brief History of Swearing, to… Continue Reading
“If we can get kids interested in Nascar and our drivers at an early age, they become fans for life” – Jill Gregory, Nascar’s CMO Nascar started the Acceleration Nation program to be a fun and educational way for younger… Continue Reading
Geofilters: the special filter that allows users on Snapchat to place over their photos and videos at a certain location. Snapchat is turning its focus onto its geofilters as an opportunity for its growth as a business. Earlier this week, they… Continue Reading