Curiosity without time

Have you heard about the Shanghainese (and Chinese in general) system to enjoy time while moving from a place to another? It works in the subways lines but also in the busses and – why not?- on the lifts and on the taxies!

In few minutes you’ll be warned about cultural events in the city, or about appropriate behaviours in the subway in case of emergency, or how to shoot firecrackers during the Chinese New Year parties.

All this is built up using several short stories, cartoons or film episodes in order to transmit information without boring the costumers.

Of course big companies have recycled this in a very smart way.

How do you think this could be borrowed by internet (or by zooppa!)?

Meme E


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