Tough decision on the Go Daddy competition. There were some really, really great entries. I don’t think we’ve ever had a contest where we’ve laughed as much at the entries.
The entries were all over the board. Many users riffed on Go Daddy’s tried and true voluptuous chicks theme- most used a decidedly tongue-in-cheek parody format. Other ads took a different angle, with most filmmakers aiming at the old funny bone. Some ads were more serious though. They were all good!
At the end of the day, we couldn’t stop talking about, or laughing at lshertzer’s “Super Powers” ad.
We decided to award lshertzer the Prize for the Zooppa’s portion of the Go Daddy contest. Lshertzer’s video made us laugh the most, and we wanted to watch it over and over. It fit with the Go Daddy brief, but took the Go Daddy brand in a fun new direction. Lshertzer’s piece also stood out from the crowd because of its unique approach- simple, clever writing and delivery.