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Become a Hero For Wildlife!

Here at Zooppa, the only thing we love more than animals is protecting them. From fierce tigers and majestic elephants, to red pandas and quirky lemurs, there’s nothing better than seeing animals in the wild. Now more than ever, wildlife habitat is disappearing,… Continue Reading

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Overwatch League Promises Big Bucks for Advertisers

There was a time when the words “electronic sports” and “big ad bucks” would’ve garnered a confused look at best, chuckles at worst. The combination of gaming and advertisement has been a long-standing tradition for niche brands and tongue-in-cheek references.… Continue Reading

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Disruptive & Digital: How Tommy John is Changing Men’s Fashion

The fashion industry isn’t quick to pivot. Sure, trends may change every year, but there’s still a core of old-fashioned opinions that dominate the landscape: “Consumers will spring for the latest trend.” “Expensive means higher quality.” “Big brands are always… Continue Reading

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Tips from Gillette on “The Best a Man Can Get”

We’ve got news for you on our Gillette “Best a Man Can Get” project. You’ll have one extra week to complete your submissions. The new deadline will be Feb. 15th at 3 PM Rome Time. But that’s not all! Gillette took a… Continue Reading

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Seniors Citizens are Getting Social

Reaching seniors has long been the bane of advertisers. Often stereotyped as out of touch or behind the times, most organizations miss the opportunity to tap into this network of consumers. The reluctance is understandable, especially when the majority of… Continue Reading

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Cook a Meal, win a GoPro from Kikkoman!

Love food and filmmaking? Then our Kikkoman “Asian Inspiration” Part 2 project is for you! We’ve teamed up with Kikkoman, Active, and Ketchum to bring you another awesome assignment. To help energize their brand, Kikkoman is looking for contemporary, out-of-the-box… Continue Reading

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2017: The Year of Zooppa

It’s been a busy 2017 for Zooppa.  We’ve moved cross-country, scoured NYC for the best coffee places around, and launched a ton of projects! With over $1 million paid out in project awards and 25k new creatives who signed up to work on our 50+ projects… Continue Reading

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Member of the Month: Transcendental Media Group

TMG WD-40 sitll

Tis the season for family, fun, and filmmakers. What do you get when you put all three together? Transcendental Media Group, aka Edward and Angelica Saldaña. A rad brother-sister team with over 8 years of film experience, they discovered film after pursuing… Continue Reading

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YouTube and the Struggle for Clean Content

YouTube has another crisis on its hands. The past year has been a firestorm of content complaints: first, racist videos from top creators like PewdiePie force video censorship for ad compliance. Not long after, brands clamored for more responsibility and transparency… Continue Reading

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Why NOW Is Still Relevant

Ah, the NOW series. The psychedelic, neon-hued albums whose ad campaigns dominated the commercial spaces on MTV, Nickelodeon, VH1 and countless other networks. They were quintessential Y2k culture, with catchy music video clips of Britney Spears, SmashMouth and Jay-Z all crammed into… Continue Reading