3M is one of the world’s largest and most innovative companies, with over 55,000 products, 76,000 employees, and presences in over 60 countries. Chances are, you use 3M products every day.
Zooppa Italy is running a competition for their Scotch Brite sponges product, and Zooppa USA community members are invited to participate.
There is a catch, though.
Any spoken language or text must be in Italian. And to ensure that all entries are in Italian, Zooppa Italy is not providing an English translation of the brief. So you have to know Italian (or know somebody who knows Italian!)
So really, you could create a video that didn’t feature ANY language, and that could work. But if you have any spoken language, or text overlay in your video, it must be in Italian.
There is $13,000 in cash awards for this campaign, which runs through March 4, 2011.
You can check out the brief, in Italian, here.