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Zooppa ADV: all about User Generated Advertising

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From today the new site for brands interested in starting a campaign on Zooppa.com is online

The user generated advertising platform, Zooppa.com, launches Zooppa ADV, the website entirely dedicated to companies that want to launch a campaign on Zooppa.com.

Zooppa ADV is the new site that gives all the useful information for a brand to understand how a user generated contest structures, which advantages you obtain, which are the choice ranges and the results reached at the end of an user generated advertising campaign.

Zooppa ADV offers some examples about available formats for a campaign, in terms of best videos, best print ads and best radio ads, which were created by users during the contests on Zooppa.com.

You can see the report structure, which is provided at the end of every contest and analyzes the brand perception among the community. The site presents also the main brands case histories that sponsored a campaign on Zooppa.com with their targets and obtained results.

There is a specific section called white label. It is a model that allows a brand to launch a contest on Zooppa.com directly from its site, maintaining the corporate look and feel.

Therefore Zooppa continues to enhance its attention towards brands that want to experience new way of communication, responding to their needs through a full service. In this case Zooppa ADV behaves like a media agency where every company decides, respecting their targets, what is the best solution for its user generated campaign.

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